Shovelling Snow With DKO

Source: Bill Delingat,

Snow on Cashbox Magazine front coverA “Rocky Story” of a young upstart Irish boy growing up in the projects; going to jail for a crime he didn’t commit but ending up as the #1 reggae singer and artist in the world.

Cashbox had the opportunity to “Shovel the Snow” with Darrin Kenneth O’Brien on this exclusive Q and A.

Cashbox: When you say the name Snow in the musical circles, so many different stories. almost urban legends surface, one of course being how you became Snow and when you wrote the song “Informer”.
The most popular story being that while you were incarcerated you learned the Jamaican slang patois and wrote the song “Informer”. What music were you listening to before that time?

Snow: No, that’s not quite right, I didn’t learn reggae in jail, and I had always been into the music in my ‘hood as my neighbours were from Jamaica and they were always playing reggae music. When I was like 11 years old and my brother was 14, he used to put on Kiss concerts and he had a hook-up with a ticket agency already at that age. So he would get blank tickets and write on them Kiss concert with like Max Webster opening up. Our nanny made us the costumes with all the makeup and I had long hair and the blood, the whole thing and we had like 120 people show up. We had a stage and everything; it was amazing.
We liked rock ‘n’ roll then and in those days everyone in the projects (where I lived Allenbury Gardens) were Irish, the ‘hood was all Irish families. We listened to Kiss, Rush, Max Webster and had a lot of fun doing these shows. Then when I was around 14 years old and Pierre Trudeau was the Prime Minister, he changed the immigration policies and that’s when all the Chinese came in and in my neighbourhood, the Jamaicans.

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Snow Teams Up With Canadian Author To Help Families In Public Housing Project


Claudette McGowan & SnowOn Sunday September 6th, 2009 reggae artist Snow will launch the new non-profit organization Pure Snow NGO (non-government organization).

Founded by Snow, this organization will assist tenants living in non-profit housing. The goal is to help residents improve their neighborhood and their lives by helping families socially and economically.

As a former resident of Allenbury, Snow understands the real needs that exist in housing communities; “I would have been so happy for a backpack and school supplies, or resources that told my family how we can get free things when we need them. Pure Snow is focused on providing REAL assistance to communities in need” says Snow.

Under the leadership of Snow and with the support of his Board, sponsors, donors, and volunteers Pure Snow aims to help residents of public housing realize their full potential and achieve success.

One of Snow’s partners is Canadian author and BMO Technology Manager, Claudette McGowan. McGowan knows the impact financial hardship can have on families, having spent three-years researching and writing her book Da Ultimate Hookup – Free things for all Canadians.

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