Snow featured on episode 77 of Talk to the Mike.
Posts with the: interview tag.
Winter Is Here: Inside the Return of ‘Informer’ Rapper Snow

Speaking from his home in Toronto, Snow is still baffled that his reggae-hip-hop merger “Informer” topped charts and moved millions of copies over 25 years ago. “That’s a jail song,” he says, still sounding surprised. “It’s not, ‘Baby, I love you.’ I wrote that song in jail about informers. But people didn’t know what I was singing.”
When no one was looking, “Informer” — with its pumping beat, spit-fire patois and “licky boom-boom down” hook — has refused to go away. Tina Fey and Amy Poehler danced to it in the 2015 comedy Sisters, Justin Timberlake and Jimmy Fallon included it in one of their “History of Rap” medleys on The Tonight Show, and Drake sang a portion of it during a recent Juno Awards tribute to Canadian music. Last year saw the release of a slew of EDM remixes of the song, and a buzzed-about Irish sitcom Derry Girls (available on Netflix) featured “Informer” in a recent episode.
But few of those usages top the incorporation of the song into Daddy Yankee’s monster 2019 hit, “Con Calma.” A Spanish-language remake of “Informer,” the song also features what Yankee calls “a surprise factor”: newly recorded parts by Snow himself. “I wanted to pay tribute to the classic,” Daddy Yankee says, “and the best way to do that was to bring the man who made it.” The song has hit Number One on various charts and has been streamed and downloaded tens of millions of times; last week Daddy Yankee and Katy Perry performed it together on the American Idol finale.
Continue readingSnow Talks ‘Informer’ Legacy & Daddy Yankee’s ‘Con Calma’
Snow talks with ET Canada’s Sangita Patel all about his chart-topping song and new collaboration.
CP24: Snow Drops By Our Studio
Snow drops by the CP24 studio to talk about what he’s working on now.
‘Con Calma’ Marks Surprise Comeback for Toronto’s Snow — but Fame? ‘That Don’t Matter to Me’

It’s a bit more of a haul than expected, via transit and feet, to the studio on the neglected, lower-western industrial fringes of North York where Snow — yes, that Snow — is holed up on a recent Friday night, so this conscientious music writer feels apologies are in order for intruding at the end of what must have been a long and tiring day of recording.
Not necessary.
“No, no, man. I just woke up,” he laughs, once a couple of pals and the two-man video crew that was shooting the Star photographer shooting Snow when I turned up leave us alone in the control room and the apology is extended again. “I just woke up and came here and now it starts now and we’ll see what we’re gonna get into tonight.”
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