Marissa Mayer Hates Yahoo’s Hold Music

Source: Jon Xavier, www.bizjournals.com

Marissa MayerThey say that the key to business success is to find a need and fill it. So when Marissa Mayer, CEO of Yahoo, complained that the company’s hold music was “garbage”, before the most recent earnings call, New York startup Jingle Punks sprang into action.

It hired rapper Snow, best known for the nearly incomprehensible 1992 reggae-rap hit “Informer,” to record a new hold jingle for the Internet firm.

And it’s kind of amazing. I’ve been humming it all day, which is more than I can say of pretty much any other hold music ever.

To be clear, it’s not likely Yahoo (NASDAQ:YHOO) will actually use this song as their official hold music (although it would be awesome if they did). But it’s good marketing for Jingle Punks, which provides licensed stock music for television, radio, movies and Internet video, and specializes in hip-hop content like, well, hold jingles by one-hit wonder rappers from the early ’90s

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Snow To Feature In Dj Hero 2 For The XBox 360 & Playstation 3

Source: www.djhero.com, www.djhero.com

DJ Hero 2Snow’s number one smash hit ‘Informer’ is to feature in the upcoming release of Dj Hero 2, the popular rhythm video game and sequel to DJ Hero.

2009’s highest-rated music game is set to return, with an even more eclectic mix of top artists, famous DJs and exclusive new mixes. Master the art of turntablism with the unique turntable controller that puts you in control of more than 70 new mashups from the biggest names in music.

Similar to DJ Hero, players in DJ Hero 2 follow specific actions on the turntable controller in time to marked scrolling indicators on the game’s screen, earning points for correctly performing actions in time.

Follow along with the music tracks on your controller, but add your own unique touches with new freestyle options or use the new vocal mode to sing or rap as you play – or have another player join in to help you.

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